With over 30 years’ international experience in brand deployment, Vincent Lamoureux is known for his ability to lead ventures to success and motivate multicultural teams.

Throughout his career, Vincent has successfully launched new products, opened new markets and categories by employing keen market insights, utilizing trend analysis and initiating strategic worldwide B2B and B2C partnerships.

Following his assignment as Research Affiliate at the MIT Senseable City Lab, Vincent joined the Fitbit EMEA team in 2014, leading the new markets deployment, such as MEA, CIS, Baltic, South, Central and Eastern Europe. In the past 5 years at Fitbit, Vincent has also worked on developing successful and engaging employee health and wellness programs for leading multinationals and government organizations across the region.